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Scalenut

Use this: For a content publisher who needs a strategy, keywords, writing, optimization, and tracking in the same place to maintain a unified workflow.

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At a Glance

Quicks reads about the Scalenut AI writing tool.

News on Scalenut

  • Scalenut unveiled AI-powered tools on Oct 21 to enhance brand citations and visibility across ChatGPT, Perplexity, Google, and other platforms.
  • Released a beginner's guide on Oct 17 on mastering Generative Engine Optimization (GEO) for better AI search rankings in 2025.
  • Named among the top 19 GEO service companies on Oct 23, praised for amplifying brand voice in marketing workflows by mvpgrow.com

Scalenut notable features

  • Cruise Mode for 5-minute blog drafting
  • Topic Cluster planning
  • SEO Optimiser/On-Page Assistant
  • Real-time SERP Analysis
  • WordPress and Shopify Integration
  • Traffic Analyzer for multi-country insights
  • Keyword Planner
  • Chrome extension for writing assistance
  • AI detector & humaniser features
  • Backlink marketplace

Who uses Scalenut?

  • CMOs
  • Marketing managers
  • Content teams
  • Agencies
  • Solopreneurs
  • Small business owners
  • SEO Professionals
  • Content Creators
  • Content Writers
  • Content Freelancers
read more

About Scalenut

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Overview

Scalenut is an AI-powered organic marketing platform that helps businesses plan, create, and optimize content for search performance. 

Founded in 2020 by Gaurav Goyal, Mayank Jain, and Saurabh Wadhawan, the company operates as Scalenut Technologies Private Limited and is headquartered in Gurugram, India. 

Since its inception, Scalenut has raised over $3.5 million in funding to support its mission of automating the entire content lifecycle for marketers, agencies, and small businesses. The platform distinguishes itself through its “GEO” approach—Generative + Engine Optimization—which combines advanced generative AI with SEO intelligence to ensure content not only gets created efficiently but also ranks effectively in search and discovery systems. 

By leveraging proprietary NLP technology, Scalenut provides an all-in-one SaaS solution that enables content teams and freelancers to produce high-quality, SEO-ready content at scale, ultimately driving organic growth and improved search engine visibility for their clients and organizations.

Key Highlights

  • Creates a complete, long-form blog post draft in about 5 minutes via a guided, four-step workflow
  • Finds related keyword groups to help build topical authority and comprehensive content strategies
  • “Cruise Mode” workflow: one-click outline generation and content drafting
  • Real-time SEO scoring and optimization suggestions (headings, keywords, meta tags) via the content editor
  • Offers actionable, NLP-driven suggestions for improving existing or new content to rank higher
  • Chrome extension for writing assistance across platforms (emails, social, blog) and templates for copy
  • Content audit/traffic-insights module to track pages, keywords, and gaps
  • 40+ Multi-AI template support (blog posts, product descriptions, social posts, ads) for marketers
  • Tracks performance metrics like CTR, bounce rate, and conversions across multiple regions
  • Automates suggestions for internal linking and flags broken outbound links
  • WordPress plugin to integrate optimization tools directly into the WP editor

Why Try Scalenut?

Website business content is not just a random post; it should be strategized and optimized to turn visitors into leads/conversions.

Scalenut brings content writing and optimization to the same platform, so if you create a lot of content, then Scalenut brings both workflows into one place. 

Its Cruise Mode feature can drastically cut the time spent on first drafts, while the comprehensive Content Optimizer ensures every piece of content is built to rank. For marketing teams aiming for efficiency,

Scalenut offers a streamlined workflow and data-driven insights to consistently win organic traffic.

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Additional Information

Technology Stack
  • LLM (Large Language Model)
  • NLP (Natural Language Processing)
  • SERP data integration
  • Page Builder: Webflow
  • Email: ActiveCampaign
  • Mobile: Onsen UI
Wiki
  • Founder: Gaurav Goyal, Mayank Jain, Saurabh Wadhawan
  • Founded: 2020
  • Headquarters: Gurugram, India
  • Developer: Scalenut Team
  • Release Date: 2020 (Year of Incorporation)
  • Latest Funding: $3.1M Seed Round (April 2022)
Pricing

Free Trial

Scalenut Pro: GEO Core:

  • Essential: $49/ month
  • Growth: $79/ month
  • Pro: $149/ month
  • Managed Service:  Custom price

Add-ons have different costings.

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** Please refer site’s pricing page for accurate info.

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Frequently Asked Questions

What is Scalenut?

A platform that combines content writing and optimization in the same place, along with a backlink marketplace and content tracking.

Is Scalenut free?

No, the core plan starts at $49/ month along with add-ons.

What is the core feature that makes Scalenut different from other AI writers?

Scalenut’s Cruise Mode is its flagship feature, a guided workflow that quickly generates a fully-researched, SEO-optimized long-form blog post draft in approximately five minutes, significantly boosting content velocity.

Can I generate long-form blog posts with it?

Yes – Scalenut supports long-form article generation, using its “Cruise Mode” or AI Writer plus outlines, especially for blogs and content marketing.

Does it help with SEO optimization or just writing?

It includes SEO optimisation: keyword/cluster research, competitor SERP data, real-time SEO scoring, and on-page recommendations.

Does Scalenut's AI content require human editing before publishing?

Yes, while the AI generates high-quality drafts, human editing is essential.

How does Scalenut help with building topical authority?

The Keyword Cluster tool helps you group related keywords and plan out a comprehensive content strategy.

Does it offer templates for different content types (social, ads, emails)?

Yes – the tool supports many templates for social media posts, product descriptions, Google Ads copy, email headers, and more.

Is it suitable for solo creators as well as agencies?

Yes – its scalability makes it useful for solopreneurs, but it also offers features (team workflows, large-volume generation) useful to agencies and content teams.

Can Scalenut be used to optimize my existing blog posts?

Absolutely. The Content Optimizer feature allows you to audit and enhance existing pages with real-time SEO suggestions, which include relevant NLP terms and content structure recommendations for an improved search ranking.

What level of SEO experience do I need to use Scalenut effectively?

Scalenut is user-friendly for both beginners and experts.

Can I collaborate with my team on content within the platform?

Yes, the Growth and Pro plans include team collaboration features, allowing multiple users to work together on content briefs, drafts, and optimization within the Scalenut platform.

Scalenut category:
AI Writing Tools ↗
Scalenut tags:

🤖 AI Writing Tool, SEO Content Platform, Content Optimization, AI Copywriter, Marketing Automation, Content Research, Content Strategy & Planning, AI Brand Visibility, AI SEO Tool, AI Content Audit Tool

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